What Makes us Jewelers?

Bruce Watters Jewelers has been providing St. Petersburg and Central Florida with quality, sophisticated and stylish items of jewelry for over 100 years.  The four generations of Watters are dedicated to providing the integrity, service and expertise that our customers have depended on through the years.

Bruce Watters American Gem SocietyBruce Watters Jewelers is a proud member of the American Gem Society (AGS). Membership in AGS is awarded to select jewelers who demonstrate proven gemological knowledge and conduct business in accordance to AGS’s highest ethical standards. This credential and the expertise of our staff helps assure our valued customers that we are indeed qualified to assess the quality of any jewelry that we present for your inspection.


Bruce Watters Jewelers GIA trainedThe Bruce Watters Jewelers staff consists of Gemological Institute of America (GIA) trained staff and a Graduate Gemologist to ensure that appraisals will inspire trust and confidence. Whether buying or selling, our highly-trained staff will work with you in a professional and reliable manner.


Bruce Watters Jewelers of america member

Bruce Watters Jewelers is a proud member of the prestigious Jewelers of America (JA). JA sets the highest professional standards of knowledge, integrity and excellence in the Jewelry Industry.